Unlock the potential of your business with Revby Digital Marketing & Digital Capacity Building Program. Partnered with the City of Tacoma, we offer free workshops with individualized implementation assistance to enhance digital literacy for low-moderate income business owners of microenterprises within the City of Tacoma's city limits, particularly Tacoma's South End and East Side districts.
Available Workshops
Revby will facilitate two workshops open to microenterprises looking to learn more about digital marketing.
Workshop 1: Strategy
Date: October 2, 2024
Modality: In Person
A Digital Marketing Strategy Workshop to master the strategic skills needed to thrive in the digital age.
You'll dive into current industry trends, strategically identify your target customers, and craft a compelling value proposition. Learn how to audit and enhance your digital presence, leverage essential tools, and develop a robust marketing plan with clear, measurable goals.
Additionally, discover resources for continuous self-improvement and gain insights into effectively managing and optimizing your website for long-term success. Empower your business with a strategic approach to digital growth.
Workshop 2: Execution
Date: November 20, 2024
Modality: TBD
This workshop focuses on Website and Social Media Management to ensure your digital presence is both impactful and efficient.
Learn to construct a website that aligns with your business goals, from choosing the right domain and hosting to designing a user-friendly structure with effective CTAs. We’ll delve into content optimization, SEO practices, and eCommerce solutions.
You'll also discover how to manage social media profiles, enhance your website, select the right platforms, and use analytics tools to measure your success.
Individualized Implementation Support following each workshop to help you get the most out of it!
What is a microenterprise?
A microenterprise is a commercial business with five or fewer employees, including the owner.
The Fine Print:
This program, funded through Community Development Block Grants (CDBG), is designed to support small businesses with limited income in Tacoma’s targeted areas. Participants will have the opportunity to participate in workshops that focus on digital marketing strategy, content planning, website development, and e-commerce strategy.
To qualify, please make sure your income falls within the limits in the table below:
Source: FY 2024 Income Limits Documentation System
The application deadline is September 9, 2024
